Inspiration: Kate Upton by David Lipman for Sam Edelman’s Spring 2013 Ad Campaign

Blonde bombshell Kate Upton is the face of Sam Edelman’s Spring 2013 ad campaign.

“It felt like the right time. We had a major ad campaign with Charlotte Kemp Muhl 18 months ago. It carried us for a long time. [By choosing Kate,] it was a hell of a decision to go with an indie girl. We chose Kate because she isn’t stick thin. She’s beautiful and all-American.” – Sam Edelman (WWD)


“I’ve loved Sam Edelman shoes for a long time, so shooting the ad campaign was a lot of fun for me.” – Kate Upton


“I wanted to capture the spirit of youth and vitality. I wanted to portray Sam’s lifestyle and a young girl’s lifestyle and merge the two.” – photographer David Lipman


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*Images courtesy of Celebrity Gossip.

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